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Aug 31, 2024
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Mansfield University 2020-2021 Undergraduate Catalog [Archived Catalog]
Public Relations Minor
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Offered by the Department of Art, Communication, English, and World Languages
A minor in public relations provides the student a foundation in public relations principles and practice that can be applied in a variety of context and fields.
Program Objectives:
- To foster student’s knowledge in the theory, practice, and application of mass communication
- To develop and improve student’s written communication skills
- To encourage students to use ethical and critical thinking skills as they apply to communication and media contexts
- To develop and improve student’s proficiency in various technologies used in the field
- To provide opportunities that expose and connect students to professionals and MU alumni working in the communication field
Program Learning Outcomes:
- To be able to explain an organization’s public relations efforts and how the organization is portrayed in the media.
- To be able to develop appropriate communication material to target specific audiences and media.
- To be able to evaluate an organization’s use of social media.
- To be able to evaluate a public relations campaign that they’ve implemented for an organization.
18 s.h.
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