Dec 18, 2018  
Mansfield University 2017-2018 Undergraduate Catalog 
    
Mansfield University 2017-2018 Undergraduate Catalog [Archived Catalog]

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MKT 3370 - SALESMANSHIP


Provides students with entry level skills for a position in sales. Recognizes the necessary skills and characteristics that contribute toward greater sales effectiveness. Stresses the importance of establishing realistic goals and objectives; to manage your time and selling activities more effectively. The primary objective, however, is to gain an understanding of personal selling as a major function within the marketing and promotional mix of a firm.

Credits: 3 cr.



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